The Courageous Women Association is based in Oakland, California. It provides all sorts of services for victims of domestic abuse and violence. YourPeople created their main marketing material.
Crafting a 3 minute “ask video” for them also included, as part of our package, a social media version. We helped them script, direct, and edit the final video. We wanted to create a chilling aesthetic to pull emotion from a viewer. We succeeded and concluded the video with an interview-style explainer and “call to action.”
This video shows the versatile nature of our filmic services. We can be artsy, creative, cinematic, professional, and to-the-point.