Bolly Pop-Cure Fit
Partnering with CureFit, the largest video streaming fitness platform in India, Your People was hired to produce 5 videos for an audience of over 1 million people. The featured studio was BollyPop, the most popular Bollywood dance school in Los Angeles. Each video, when released, was met with tremendous positivity due to its unique cinematic style.
Moving cameras, pristine color correction, and incredible resolution, revolutionized what a fitness can be. Most often, videos are shot hastily and without much attention to light or location. Your People, however, made it a necessity to treat these videos like a piece of cinema. Consequentially, churning out BollyPop and CureFit’s most popular videos.